Best Holiday Coffee Subscription Deals (2025): Atlas, Trade

Fall Coffee Subscription deals are usually the lowest prices of the year. After all, everybody knows you drink more coffee when the weather’s colder. Hot drinks sound refreshing in the chill of the breeze, it’s still dark when you wake up (whyyy?), and you maybe just need a little extra pep to face a wall of gray clouds on the morning commute.

But don’t be SAD, there’s cheap coffee—especially from some of WIRED’s favorite coffee subscriptions, including free bags of coffee and discount gift subscriptions from our top single-roaster pick, Atlas Coffee Club, and a steep 50 percent trial month for some of the best roasters in the country at Trade Coffee.

Also check out WIRED’s guide to the Best Gifts for Coffee Lovers and Best Gifts for Cooks, as well as our guide to the best drip coffee makers and espresso machines to brew your coffee.

Atlas Coffee Club Holiday Deal

Atlas is a unique proposition that ends up being a great coffee gift. Atlas is an importer and roaster that sources its beans from a different country each month, whether a rarely found Ugandan coffee that tastes like a cashew-dappled fudge bar or the familiar pep of fruity-chocolatey Colombian.

Subscribe during December, and your subscription comes with a free bag of coffee. Get a six-month gift subscription for your favorite aunt, and it’s around 20 percent off—plus free shipping. Use the discount code ATLASHOLIDAYS if the code isn’t auto-applied.

Sign up for the quarterly gift option, and every three months your recipient gets three bags from three different countries at a time. It’s a beautiful little mystery box of coffee flavors. Just choose whether you want whole bean or ground and select the style of coffee and the roast level, all to your recipient’s preferences. Note that if you’re coming around to this whole coffee subscription gift idea at the last minute, you can set up the gift subscription for “email delivery” with a little gift note and a promise of coffee soon.

Trade Coffee Holiday Deal

Among coffee subscriptions we’ve tested, Trade Coffee is the coffee subscription with our favorite curated selection of excellent craft roasters, the broadest number of little preferences for the finicky coffee lover in your life (who may in fact be you). Right now for the holiday season, gift subscriptions are 25 percent off. But perhaps the best deal is on the basic subscription, which is 50 percent off for the first month if you click the little “50% Off” widget and enter your email.

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